Renato Farina, Eutelsat

“The comparison is absolutely necessary for the media industry that, in this moment, is working with a permanent innovative process started with the arrival of DTT Tv. We are at the heart of a moment that involves production, fruition and delivery of audiovisual contents. Then, Lucca meeting represents the perfect time for the real issue on what is happening and beyond. Eutelsat looks at this approach with great approval and confirms its role as ‘partner for change’ nearby television players, to face together all the topics in program: from the broadcast-broadband convergence to multiplicity of screens, not ignoring the multimedia demand and the audience request of definition and image quality.”